Hey hey, y’all, Tracey here from ActionCOACH Piney Woods!
If the holidays have you feeling like you’re juggling ornaments, client expectations, and team vacations all at once, take a deep breath. You’ve got this, and I’ve got your back.
Holiday marketing doesn’t have to be chaotic. With a solid plan (and a little cheer), you can make this your most profitable and joyful season yet.
Let’s unwrap some ideas, shall we?
1️⃣ Plan Early & Prep Like Santa
You know how Santa doesn’t start in December? Same goes for you. The earlier you plan your promos, Black Friday, Small Business Saturday, Christmas specials, the smoother your season will run. Start now on your visuals, content calendar, and promo schedule so December feels like a celebration, not a scramble.
2️⃣ Give Your Brand a Festive Glow
A few twinkly touches go a long way! Add holiday flair to your logo, sprinkle in some sparkle on your website, or post with a cozy theme. Your audience loves seeing that seasonal spirit, and it keeps your brand top of mind.
3️⃣ Sweeten the Deal with Bundles & Bonuses
Everyone’s hunting for that perfect gift (or deal). Create irresistible bundles, offer a “buy more, save more” option, or throw in a gift-with-purchase. Even a free shipping threshold feels like a little holiday magic.
4️⃣ Be Mobile-Ready & Personal
Most shoppers are scrolling from their phones while sipping cocoa, make sure your emails, site, and messages look fab on mobile! Segment your audience so your messages feel like “just for me” moments, not generic blasts.
5️⃣ Sprinkle Gratitude Early
Before the holiday madness hits, surprise your VIP clients with a thank-you card, handwritten note, or a small gift. Gratitude builds loyalty, and people remember who made them feel appreciated.
6️⃣ Lean into Heart & Nostalgia
The holidays tug at emotions, so let your brand’s heart show. Share stories, spotlight your team, or post throwback holiday moments. Emotional, real content builds connection way faster than discounts ever could.
7️⃣ Partner Up Locally
Collaborate with your neighboring businesses for pop-ups, giveaways, or events. Cross-promotions build buzz and attract new customers, and it’s way more fun than going it alone!
8️⃣ Track What Works (and What Doesn’t)
Don’t just guess, measure! Watch which offers, ads, or posts get the most engagement and sales. Learn from it, tweak your mid-season strategy, and make next year even better.
Ready to Make This Holiday Season Count?
Let’s be honest, you’ve got enough on your plate without adding “holiday marketing panic” to it.
At ActionCOACH Piney Woods, we help business owners like you create simple, profitable strategies that bring in results (and let you actually enjoy your holidays).
👉 Book your free Discovery Call today:
https://link.trustyourwingman.com/widget/bookings/discovery-meeting-030
BONUS: What’s Your Holiday Marketing Personality?
Take this quick quiz and see where you land on the holiday hustle scale!
Q1: Three months before Christmas, do you…
A) Panic redesign your logo
B) Draft some promo ideas
C) Review last year’s numbers and plan like a pro
D) Pretend it’s still September
Q2: When you hear “holiday bundles,” you…
A) Go full elf mode and launch ten of them
B) Create one or two if you find the time
C) Strategically pick a few high-value bundles
D) Think… gift cards? Maybe?
Q3: Your main holiday goal is…
A) More followers
B) More in-store foot traffic
C) Higher average order value
D) Just getting through it alive
Results:
- Mostly A – The Holiday Hare
You’re fast, fun, and fearless—but need a plan to match your energy. Let’s build you a roadmap! - Mostly B – The Festive Planner
You’re getting there—structure and a schedule will help you soar. - Mostly C – The Jolly Strategist
You’re the pro-level marketer. Let’s polish those skills and scale your results. - Mostly D – The Procrastination Penguin
You’re not alone! With a little coaching, you’ll waddle into a calm, successful season.
